Makeup is an incredible art. People can transform their entire look with a few brush strokes and the right foundation. For any art form, there are a few items you absolutely need before you create your masterpiece. You need a canvas, and when your art takes place on your face, you don’t need to look […]

Primers are among the contemporary offerings in the line of makeup. Some makeup enthusiasts assume primers are unnecessary and do not make a significant impact in attaining a perfect make-up application while others believe primers actually make a difference as they can enhance makeup longevity and help blur skin imperfections. Among the plethora of makeup […]

Mineral makeup brands often promote their products using whimsical marketing language like “skin-loving”, “good for you”, or “no nasties”. While it can be argued that these terms have been simplified for the benefit of the average consumer, it can be difficult for a discerning one to decipher what it all really means. In this guide, […]